How Mindset Digital Reinvented Access to Golden Visas
Introduction
Context and Challenge:
Orience, a leading law firm specialising in international mobility and Golden Visa services, faced the challenge of digitalising a traditionally analogue business model. In an increasingly connected world, it was essential to adapt its services to reach a global audience.
Objectives:
The main objectives were:
- Increase global visibility through international SEO.
- Generate qualified traffic through SEM campaigns.
- Develop a robust digital platform that would facilitate efficient management of both the front and back office for stakeholders.
Implemented Strategy
International SEO:
We implemented an international SEO strategy that included multilingual content optimisation and keyword localisation for key markets in Europe, Asia, and the Americas. Through a meticulous and region-specific approach, we significantly improved Orience’s visibility in global search engines.
SEM:
We developed SEM campaigns designed to capture high-quality leads. Using advanced targeting and bid management tools, we optimised return on investment, ensuring that every euro invested contributed to Orience’s growth.
Digital Platform:
The creation of an integrated digital platform was essential. This tool not only improved the user experience but also automated key processes — from client acquisition to legal document management — resulting in a remarkable improvement in operational efficiency.
Achieved Results
Impact of SEO and SEM:
The SEO and SEM efforts resulted in a +150% increase in organic traffic and a 20x rise in conversions from SEM campaigns in the first year. These metrics demonstrate success not only in terms of visibility but also in engagement and lead conversion.
Efficiency of the Digital Platform:
The developed digital platform enabled Orience to manage 50% more cases without increasing staff, thanks to the automation and efficiency of the new implemented processes.
Growth and Expansion:
Thanks to these initiatives, Orience has expanded its reach to new international markets, consolidating its position as a leader in the international mobility and Golden Visa services sector.
Testimonials and Feedback
Client and Stakeholder Quotes:
“The transformation Mindset Digital has achieved for us is incredible. We are now not only more efficient but also more connected with our clients around the world.” – CEO of Orience.
Conclusion
Final Reflection:
The collaboration with Orience highlights our commitment at Mindset Digital to transforming and modernising our clients’ operations, bringing them to the forefront of digitalisation in their respective sectors.
Are you ready to transform your business? Contact Mindset Digital today and discover how we can help you achieve your digitalisation and global expansion goals.
